The Editor is the unsung hero of video production. They do their job best when they go unnoticed by the general public. Like a magician, the editor needs to keep the audience focused on the show, and keep their attention away from secrets of the trick. But it’s the clever tricks of the trade that […]

New Orleans, Louisiana is often the subject of many blockbuster films and television shows, and for good reason. NOLA is a melting pot of culture and history, and that provides a wonderful backdrop for imaginative stories. Here are four notable video shooting locations available in the town of Good-ole New Orleans. The Audubon Zoo Want […]

By 2019, Cisco predicts video will account for 80% of global traffic. That’s nearly 1 million minutes of video shared every second. And YouTube captures an estimated 20% of that US video advertising spend. Meanwhile, advertisers are turning to social media video marketing to drive user engagement and increase brand awareness. Brands like Sephora, Wendy’s, […]

It’s always surprised me how much time, money, and effort organizations will pour into implementing the right technical infrastructure to support video-driven training, communications, and marketing—yet how little time, money, and effort they typically invest in the quality of a corporate video production. “Content is king” is a popular catch phrase in the media and […]