A History of Social Media by Adrenaline Broadcasting

A History of Social Media by Adrenaline Broadcasting

Perhaps no other entity has more drastically shaped our daily lives over the past decade as social media. The term didn’t even exist before the turn of the century, and as of now, 2017, it’s a social behemoth. It has uses on personal platforms- the average person has 5 social media accounts and spend 1 hour and 40 minutes a day looking at them. The relevancy of social media community and discourse has inevitably led to businesses picking up on the trend, using social media as an online marketplace. It’s absolutely instrumental for any modern business to be represented on several social network platforms and if you’re not exactly sure how best to implement social media strategy, Adrenaline Broadcasting is your best bet. With an extensive breadth and depth of media resources, Adrenaline Broadcasting will create unique social media content in a variety of mediums- photography, videography, etc. In order to fully harness the true potential of social media, however, one must know a little more about how it came to be.

The first site that could be labeled as social media was Six Degrees, created in 1997. It started the now ubiquitous formatting of profiles and user to user interface. In 1999, blogging sites came on the scene and over the last two decades have burgeoned into an internet creation behemoth, spearheaded by the two most popular sites, Tumblr and WordPress. Blogging and social media in general caught a lot of traction at this time and by the early 2000’s popular sites like MySpace and LinkedIn had made an entrance into the ever-growing social media scene. These made the concept of “online friends” relevant. Around the same time, online photo-sharing sites like Flickr and Photobucket introduced the concept of sharing your personal photos in an accessible, online forum for your friends and family to see. This concept has, of course, translated into more recent social networks like Facebook, Twitter and Instagram.

In 2005, YouTube came out, creating a whole new user experience. People all over the world could laugh or cry at the same online content at the same time. They could then share these videos with their friends and families creating an entangled web of content, something many have profited off of in the years thereafter.

In 2006, Facebook and Twitter became available to the world (Facebook had previously entailed barriers to entry, such as the requirement of a university email) and inexorably changed the way humans communicate forever. Human communication and humans, for that matter, look a lot different due to the conception of social media. What is posted by humans is not always representative of the human experience. Some argue that social media has a largely negative influence, creating higher rates of depression upon seeing the glamorous lives of acquaintances as lived out on social media. Whatever the case, social media is a tool that is here to stay and subsequently, is important to harness. For all your social media needs, look no further than Adrenaline Broadcasting.

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